The company also added more than 30 new dealership locations throughout North America.
KIOTI Tractor held an internal business meeting to review their success in meeting the company’s key performance indicators (KPI’s) in a number of areas including sales, marketing and customer service during the first half of 2011. KIOTI has reported a 15.98 percent increase in sales revenue relative to the first half of 2010 and added more than 30 new dealership locations throughout North America.
“We spent a significant amount of time defining key performance indicators for 2011 and establishing their measurement criteria. Once completed, they were clearly communicated to the staff, along with our corporate vision so that the entire KIOTI team was working towards the common goal of becoming a leader in the compact tractor and UTV markets,” said Peter Dong Kyun Kim, CEO, Daedong-USA KIOTI Tractor Division. “By clearly communicating our expectations and goals to employees, we have found that they are more dedicated and unified in their efforts to help the company reach these goals.”
For 2011, the company’s sales are on pace to be at a record high for its 25th year in business in North America. “We are an extremely proactive company in terms of how we approach the market,” said Eugene Medeiros, director of product support. “When dealers ask us to enhance our product line or the services we offer, we immediately look into the request, ask appropriate questions and take action. If it is not a product or service that makes sense for our business model, we do our best to help them find an alternative solution.”