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Bayer CropScience launches customer loyalty portal

Supplier News

Called My Bayer Rewards, the site is a one-stop solution for promotions and incentives.

| October 14, 2013

RESEARCH TRIANGLE PARK, N.C. – Environmental Science, a division of Bayer CropScience LP, today launched My Bayer Rewards, an integrated loyalty and rewards website where customers can access all Bayer CropScience Turf and Lawn promotions, including Bayer Accolades and Bayer Fall Solutions, in a single location.

“We’re continually developing new, innovative ways to provide our customers with a world-class experience,” says Jose Milan, head of Bayer’s Turf & Ornamental (T&O) business. “My Bayer Rewards is another tool to help professional turf managers build their businesses. The easy-to-use, fully integrated rewards site helps customers save time and maximize savings and benefits.”

My Bayer Rewards clearly features all promotions in which customers are eligible to participate. Members can earn rebates and rewards for sales and purchases of Bayer products, learn about new promotions, track Bayer product transactions within each promotion, view earnings, and redeem loyalty points. To participate in any featured Bayer promotion, customers simply register at the My Bayer Rewards website (https://myrewards.cropscience.bayer.com/registration).

Through the Bayer Accolades promotion, now part of My Bayer Rewards, members earn points throughout the year for the purchase of Bayer herbicides, fungicides and insecticides for T&O professionals. Bayer Accolades offers three levels of participation based on the total number of points earned in a calendar year – and with each new level, customers will enjoy added benefits. Participants can redeem points online and choose from a catalog of more than 800 products. Existing Accolades member usernames will remain the same and unexpired points balances will automatically transfer to the new My Bayer Rewards site.

Bayer’s Fall Solutions program offers My Bayer Rewards members a convenient online process where they can take advantage of the year’s best deals on Bayer solutions. Golf course superintendents, lawn care operators and other green industry professionals can choose from customized product PAK™ offerings and other featured products to maximize savings on the Bayer tools needed to effectively care for warm- and cool-season turf. Earn a distributor product credit or My Bayer Rewards points on every Bayer purchase between Oct. 1 and Dec. 6, 2013.

Participation in any Bayer promotion requires registration in the My Bayer Rewards portal. Registration is easy and promotional emails are opt-in. Current members of Bayer promotions will receive an email with a login and temporary password when the website is live. For customers who participated in the 2012 Bayer Accolades or Fall Solutions promotion, order history and reward preferences will automatically transfer to the new My Bayer Rewards site. All customers are guaranteed Bayer’s premier customer service, available daily 8 a.m. – 8 p.m. ET.

Learn more and register at https://myrewards.cropscience.bayer.com.

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