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Lyman Group names new regional turf sales manager

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J. Bradford Jeffreys brings more than 30 years of experience to Ag Service Seed division.

| May 27, 2014

J. Bradford Jeffreys is the new regional sales manager and turf seed specialist for the Ag Service Seed division associated with the Lyman Group out of Woodland, Calif. Ag Service Seeds is a supplier of forages, pasture mixtures, alfalfa, corn and bird seed blends throughout California and the Southwestern area of the United States. The Lyman Group dates back to 1951 when the company, started by Harvey Lyman and five partners, formed Ag Chemicals Inc. to serve grower needs in the Sacramento River Delta area of California.
 
Most recently, Jeffreys worked nine years as the national accounts sales representative for DLF International Seeds based out of Halsey, Ore., and oversaw the growth and development of key domestic, international and “As seen on TV accounts” related to turfgrasses.  
 
Jeffreys, a graduate of Cal Poly, SLO with BS and MS degrees in agricultural sciences and an Ed. D in vocational-technical education from Virginia Tech has more than 30 years of experience in working within the agricultural sector starting as an agricultural science teacher in Camarillo, Calif., and extension service appointments with the University of Nevada, Reno and Oregon State University. Upon departing from Oregon State and prior to his stint with DLF, Jeffreys accepted a position at Pacific Sports Turf in Portland, Ore., doing sales related to sports field construction, maintenance and drainage. 
 
“We are very excited to bring Brad on to the Ag Service Seeds sales team.” says Ron Kelly, division manager of Ag Service Seeds. “Brad’s knowledge and passion for turfgrasses is well known to those who have worked with him in the past. We like his willingness to get things done and his ability to drive new business opportunities towards this growing component of the Lyman Group team.”
 

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