Green Side Up - Straight Talk on Growing and Operating a Profitable Landscape Business
by Ed Laflamme
-book & audio CD combo-
Look no further for an accurate, fast-paced book and book on CD on growing your landscape business. Based on nearly 30 years of landscape industry experience, Laflamme shares unparalleled insight into the multi-faceted world of a landscape business owner. Whether you’re looking for ideas on running your business, managing your people, balancing your P & L, improving your operations or acquiring and retaining new customers, this book will motivate you to take action and chart a new course for your business.
Audio CD Set (7 CDs - 8 hours)
Chapter headings include:
- The Power of a Plan
- The Mower or the Computer
- Hire Outside Expertise
- Profit is Not a Dirty Word
- Pricing – Critical to Your Success
- Train Them to Pay – on Time!
- Retaining Valuable People
- Managing Supervisors
- Compensation
- Sales, Advertising, Marketing, Help!
- Networking Works
- Managing Your Sales Staff
- Put Your Logos on Everything
- The Contract Renewal Process
- Lost Job Analysis
- Romance Your Customers
- Vision
- Delegate Everything Possible
- Attitude Is Everything
- Are You Ready to Sell?
Each chapter includes specific “Take Action” tips that you can incorporate immediately into your business to effect change.
Paperback book
Audio CDs - 8 hours, read by author.