Tuesday, January 27, 2015

Home Store Referral Advantage

Referral Advantage

Managing Your Business $14.95

List Price: $19.95 | Sale Price: $14.95

 By: Jeffrey Scott

Paperback | 150 pages | Copyright: 2008

Veteran green industry business owner Jeffrey Scott doubled the size of his design/build/maintain business to over $10 million, by raising client retention in one division to 98%, and by increasing professional referrals from $50,000 to $2 million. Referrals are one of the cheapest and most effective ways to grow your business. In "The Referral Advantage" Scott teaches you how to ask for a referral, get your employees to create them, and even benchmark and track your referrals.
  • The Basics
  • Popping the Question
  • Referrals and your Marketing Plan
  • Deal Breakers
  • Third-Party Referrals
  • All Together Now
  • Automatic Referrals
  • Incentive System
  • Qualifying the Referral
  • Measure It
  • Beating the Odds



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