Porch.com unveils “Porch Premium”

The service is for home improvement professionals to connect with customers.

April 11, 2014
Supplier News

SEATTLE, Wash. – Porch.com, the home improvement network, today announced Porch Premium, a new service that will connect home professionals with targeted customers in need of their specific services. For the first time on Porch, service professionals will be able to accelerate their business through smart leads, client analytics and profile amplification.
Porch will continue to offer home improvement professionals its free service, allowing businesses to claim a profile on Porch, upload unlimited projects, track endorsements, and appear in search results. As a commitment to providing a trusted experience to homeowners, Porch search results will remain based on data and not Porch Premium Service subscribers.
“It is really important to rely on local sources, services and leads for my company. Porch Premium gives my business more of an opportunity to grow, serve neighbors and friends, and find projects that I like to work on,” said Porch Premium professional Luke Nemesh of Heat Flow Mechanical.
Available now to every home improvement professional in the US through a monthly subscription with no contract or hidden fees involved, Porch Premium gives professionals the ability to target specific neighborhoods through zip code ownership. Porch sales specialists are onboarding professionals and walking them through the Porch Premium Service by calling 1-888-549-6019.
“Porch is in the business of making home improvement simple, easy, and delightful for home improvement professionals and home owners,” said Matt Ehrlichman, chief executive officer of Porch. “We believe Porch Premium will be a difference maker for millions of home improvement professionals because of the overall service and new business they will generate through our network. Participants in a recent pilot program experienced a 12x increase in their lead generation and we are thrilled to bring this innovative service to every professional in the US.”
For as little as $50 per month, Porch Premium customers will gain the following benefits:
Guaranteed zip code ownership
Professionals will be able to pinpoint smart leads and secure one of four premium slots in desired zip codes before competitors.
Exposure and lead generation on all business profiles
Customers are able to contact a home improvement professional directly from the profile and project pages of similar professionals.
Branding in your area with projects
Highlight your scrapbooked project photos on all business profiles in your target zip code
Client analytics report
A monthly report will be sent to the Porch Premium professional detailing profile activity including click through rate, profile views, email and phone leads.
Porch Premium professionals can lock-in pricing for 6 months and are able to opt out anytime with no hidden fees or contracts. Home improvement professionals interested in the Porch Premium Service can call 1-888-549-6019 and speak to a sales associate.