VALENCIA, Calif. – Landscape Development, Inc. has launched an entirely new corporate website, kicking off its 2017 marketing efforts. The site took eight months to design, and is formed around an extremely easy to use story-telling, scrolling modality. Viewers are first presented with a, “We Dig You” theme which carries through the site with images and text centered on client care and focus. Drone and aerial footage is used, giving the site an airy, 3D feel.
Landscaping is displayed throughout the site as clients view it in their own personal lives: Through windows, in magazines, on computer screens, blueprints and in person. The various areas of the site are tailored to the types of visitors who will view the content – from site developers to homeowners, to SWPPP and design customers.
In the “News” section, all content is automatically delivered straight from Facebook, Twitter and LinkedIn, and is displayed in an organized, easy to access area of the site. Also, the entire site is in both English and in Spanish. Everything is equally accessible to all employees and customers, alike. This also bodes well for business in nearby Spanish-speaking areas.
"We recognize that most customers have become highly visual and don’t have time for lots of menu-manipulation and 'drilling down.'" said CEO, Gary Horton. "Their time is valuable, and they appreciate stories that quickly explain capabilities, and clients like images with emotional impact. The new site feels compelling and visitors quickly understand how committed we are to their interests and care. They learn this visually, intellectually, intuitively and emotionally. And they learn it quickly."
Landscape Development, Inc. invites the community to experience the new website: www.landscapedevelopment.com.