Friday, August 01, 2014

Home News LebanonTurf names director of marketing

LebanonTurf names director of marketing

Supplier News

Dave Dell will be responsible for strategic marketing planning and implementation.

| July 1, 2011

LEBANON, Pa., – LebanonTurf named Dave Dell director of marketing. Dell is responsible for strategic marketing planning and implementation, product strategy and development and distribution channel management. He leads the marketing function for the fertilizer, seed and biological product portfolios that make up the professional division of the Lebanon Seaboard Corp. of companies.

Dell was previously vice president of sales and marketing for Wenger’s Feed Mill, Inc., an animal feed and nutrition company. He also held several key management positions, including senior director-product marketing, at CNH America, LLC, an agriculture and construction equipment manufacturer.

“As we continue to differentiate and add value to the LebanonTurf portfolio of products and services with end-users and distributors, Dave’s career experience is an ideal match for our current needs and the challenges of today’s market,” said Dave Heegard, general manager of LebanonTurf.

Dell serves on the board of directors of the Lancaster County Agriculture Council, a non-profit that promotes the agricultural interests of Lancaster County, Pa. Additionally he serves on the board of directors with PennAg Industries, a member-based trade association representing agribusiness in and around Pennsylvania.

Dell earned a bachelor’s of science degree in Agricultural Systems from Penn State University. He serves on the Board of the Penn State Alumni Association and on the Board of the College of Agriculture Alumni Society.

 

Top news

The A Team

Andre Landscape Service focuses on understanding the “client paradigm” to differentiate the firm in a competitive market.

12 months of Zen

Judy Altmaier opens up about her first year at Exmark, and where she sees the market headed.

Irrigation webinar takes place Thursday

The webinar will teach efficient irrigation techniques for industry workers.

Registration is open for Urban Tree Conference

The event will take place Nov. 18-19, 2014.

A liquid foundation

Gardenworks has built a solid business on its management of water.

x