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DIG completes rebranding

Supplier News

A new tagline and website are part of the company’s new look.

| July 19, 2013

SAN DIEGO, Calif. – DIG recently unveiled a complete rebranding, which included a refreshed identity and new website.

“DIG strives to provide some of the most technologically advanced and environmentally sustainable irrigation products in today’s world. At the core of what we do is the belief that water conservation is vitally important,” said CEO David Levy.

The company stated in a release: “DIG’s new tagline, ‘Water Matters,’ is a clever play on words that addresses the importance of preserving water while conveying that DIG deals with matters concerning the use of water. In everything DIG does, the company encourages the nurturing of nature through water conservation. DIG presents ways for consumers to conserve the earth’s finite resources one irrigation solution at a time, and now their new tagline speaks directly to this.”

“We are constantly evolving and striving to achieve the most efficient and economical technological advances for our customers. We believe it’s important that our identity reflects that passion for innovation,” said DIG Marketing Manager, Benjamin Raines.

“We are thrilled about our new look,” Raines said. “It reflects who we are and what matters to us. We hope our customers will be excited, too.”
 

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