Wednesday, October 22, 2014

Home News Valent finds new territory manager

Valent finds new territory manager

Supplier News

Bobby Santana has been named Turf and Ornamental Territory Manager for Southeast Florida.

| July 30, 2012

WALNUT CREEK, Calif. – Valent Professional Products announced that Robert “Bobby” Santana has joined the company as the territory manager for Southeast Florida.

Santana will be responsible for cultivating Valent’s lines of turf and ornamental products. Santana joins Jerid Wendling as one of two territory managers exclusively dedicated to serving Florida’s horticultural, turf and lawn care professionals.

Santana is a native of Clearwater, Fla., and graduated from the University of Florida with a bachelor’s degree in food and resource economics, focusing on agribusiness management.

Santana has deep family ties to the Florida turf and ornamental industries. His father is in turf and ornamental sales, and his brother-in-law’s family owns a nursery in Central Florida.

Santana most recently worked in turf and ornamental distribution in Southwest Florida. He will be based in Fort
Lauderdale for Valent.

“I’m familiar with Valent’s outstanding line of turf and ornamental products, and the opportunity to work with these products was one of the main reasons I decided to join Valent,” Santana said. “In sales, it’s always good to have a strong product behind you. I’m excited about the opportunity and look forward to getting started.”

 

Top news

Scotts acquires structural pest control company

This is the first time Scotts has purchased a home pest control business.

Kubota enters skid-steer market

The two models, introduced at its national dealer day, will be available in May of 2015. The company also announced three new zero-turn models.

Shake your eight ball

We look at seven of the top concerns and trends facing landscapers as they face 2015.

Everyone makes mistakes

Watch this Harvester video to see industry leaders admit some of their mistakes.

New landscape irrigation sprinkler standard

ICC and ASABE announced the first ANSI standard to establish uniform testing procedures.

x