SPRINGFIELD, Ill., –Turf nutrition brand, Grigg Brothers, is being re-branded as simply GRIGG for a modern, updated look.
GRIGG will remain a golf and sports turf brand in the BRANDT product portfolio. BRANDT, who bought Grigg Brothers in 2014, is a manufacturer of specialty products for the turf and ornamental market.
The rebrand effort celebrates GRIGG’s commitment to science-based products, turf research and agronomic principles and embraces the research-driven approach that the Grigg family has created.
The rebranding includes a new website (www.grigg.co) that hosts the company’s university trials and research, technical papers, nutrition programs and catalog. It also includes a revamped social media presence on Facebook and on Twitter using the handle @GRIGGco.
“GRIGG has long been regarded as the premier turf nutrition line in the industry,” said BRANDT national sales director, John Guglielmi. “We felt the timing was right to update the brand and reinforce our commitment to turf science and innovation, while providing our customers with more access to the breadth of GRIGG’s information and resources.”