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December 5, 2012
Lawn & Landscape Staff

New benchmarking app available from L&L

The next generation of the Benchmarking Your Business Report gives contractors a powerful planning tool.

Lawn & Landscape has released a new app designed to help landscape contractors and lawn care operators better benchmark their companies against their competition.

The Benchmarking Your Business Report and the companion app, both sponsored exclusively by Exmark, draw on extensive data Lawn & Landscape collected throughout the year from its national readership. Taken together, the report and app give contractors powerful tools to guide their business and plan for 2013.

The web app, an extension of the 2012 Benchmarking Your Business Report published in November, allows contractors to quickly see where they stack up against their regional and national colleagues when it comes to purchasing, rates of pay, revenue and overall scale of business.

You can access the app via any web-enabled device – your laptop, tablet or phone – at The printed version of the report can be found here:

Up and down the chain
It’s easy to get tunnel vision for the everyday challenges that your business faces. But taking a minute to look around might help you get a better grasp of what is going on the industry. One way to get a better grasp of this industry (aside from reading Lawn & Landscape, of course,) is to find out what’s happening in the supply chain.

And it just so happens our sister publication Green Industry Supply Chain Management is full of information from the supply chain. You can read the October issue here,, which features a cover story on new lines of product that dealers will be adding to their locations in 2013. You can also access previous issues by visiting and clicking “current issue.”

H2B on TV
Steven Steele, director of operations for Keesen Landscape Management, spoke to CBS News about immigration as a key concern in the state of Colorado, where the Hispanic population has grown by 45 percent over the last decade.

Steele says the health of his company depends on immigration policy. Watch more here: and read more about Keesen and its success with the H-2B program on pg. 27.

More from the big show

We featured a wrap-up of 2012 GIC and the GIE+EXPO in our November issue, but there was so much going on, that wasn’t enough space. The conference and EXPO featured great business advice as well as the latest products in the industry. So, to read more of our live coverage from the event, as well as to view any videos from the show, visit and search GIE+EXPO, and view the results under Oct. 2012.

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Half of the job losses will occur in Sweden.