RIVERSIDE, Calif. – The Toro Company’s Irrigation and Lighting Business announces a new sales partnership with Southern California-based Gentile & Associates, Inc., a manufacturer representation firm with expertise in commercial landscape irrigation. The G&A team will represent Toro- and Irritrol-branded commercial irrigation offerings, which includes drip and low-volume irrigation products, high-efficiency spray bodies and nozzles, and an expanding portfolio of Central Control and Commercial controller systems.
This partnership centers on expanding Toro’s commercial irrigation presence across Southern California and Hawaii.
“We are very excited to partner with Gentile and Associates and look forward to the unquestionable benefit their presence will bring within of our sales organization. The G&A team brings experience, professionalism, and capability to the team, and we’re thrilled to have them on board,” said John Torosian, National Specification Sales Manager for Toro.
“Toro’s culture of fostering long-standing relationships with customers very much reflects the culture we’ve built here at Gentile and Associates. Couple that culture with a strong portfolio of existing and exciting new products on the horizon, and you have a winning formula. We are excited for this new opportunity and the mutual success this partnership will yield,” said Steven Kim, president of Gentile & Associate, Inc,