TurfBot launches robotic mowing service

The company will be offering lawn mowing services to local homeowners using zero-emission robotic technology.

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TurfBot has officially launched its franchised robotic mowing as a service company in the US. The company will be offering lawn mowing services to local homeowners using zero-emission robotic technology. 

"We don't do anything without rigorous testing, and we've been testing this concept for several years now," stated Jennifer Lemcke, CEO of TurfBot. "Our goal was to ensure our franchisees could be successful doing this…that is of the utmost importance to us. We wanted to build a sustainable model for the future."

READ MORE: Lemcke launched TurfBot in 2018

The TurfBot concept involves providing access to robotic mowing by offering it as a paid service with a monthly fee. The mowers remain at customers' homes throughout the entire mowing season and can be pre-programmed to mow on certain days/times or started on demand via mobile app. Customers also receive monthly maintenance visits from a TurfBot technician to ensure the mower is always in peak form. Regular trimming and edging can be added on to any mowing program.

To help propel the brand forward, TurfBot has partnered with SiteOne Landscape Supply to assist with equipment, supplies and logistics.

"We have a 25-year history with SiteOne that started with our sister company, Weed Man Lawn Care. It just made sense to partner with them on the TurfBot side – it really was the perfect fit," Lemcke said. "They have been instrumental in helping our franchisees get the equipment needed to launch their businesses and service their customers."

TurfBot has opened its doors in 9 U.S. markets, with plans to expand into an additional 10 more in 2023.