People: Jan. 2001

Valley Crest, the landscape division of Environmental Industries, hired Stephen Titus to serve as its Arizona branch manager.

Craig Filley, director, strategic development, will spearhead efforts to expand Tyler Enterprises’ fertilizer partnership and distribution network.

Pacific Sod acquired two new territory managers. Larry Kaiser will oversee the Santa Rosa and East Bay markets in California and Steve Whitehead will manage the Southern Nevada and Western Arizona markets.

George Freas joined Ball Seed’s team of sales representatives in western Texas and southern New Mexico.

Anthony Friesl joined Environmental Care’s national account team and will work on the East Coast. Environmental Care appointed Brian Storm to vice president and member of its leadership team and hired Mark Frederick to serve as the Denver, Colo., branch manager.

Bertel Da Silva joined North American Green as Latin American regional sales manager.

Megan Prine will serve as a sales/customer service representative for Roberts Seed Company.