ALCA Launches ‘ALCA Bucks’

The industry association will allow supplier members to give away $100 'bucks' to landscape contractors.

The Associated Landscape Contractors of America (ALCA) is pleased to announce that the association is providing complimentary personalized “ALCA Bucks” coupons in the amount of $100 each to ALCA supplier members.

These national green industry suppliers may distribute the coupons to landscape contractors of their choosing. Through this working partnership with ALCA, each supplier company will be able to more closely identify with the national association and offer ALCA’s extensive resources to interior and exterior landscape contractor customers.

Suppliers may choose to award “ALCA Bucks” as an incentive for landscape contractor customers who purchase high-dollar amounts of products/services, return warranty cards, participate in product demonstrations or come into a dealership for a visit.
 
In addition, the “ALCA Bucks” are convenient and affordable incentives that allow supplier members to “sponsor” landscape contractors to attend ALCA’s Green Industry Conference and Expo, to participate in another ALCA educational event or to join the association. Contractors will redeem the coupons with their ALCA event registration or new ALCA membership application. The association will then invoice the sponsoring company $50 per redeemed $100 coupon, so that suppliers are awarding a $100 value to their customers for a $50 cost.

“ALCA Bucks” are intended to promote professionalism in the industry and educate landscape contractors about the many resources available to help them grow a profitable business.

For more information about “ALCA Bucks,” please visit the ALCA Web site.