INDIANAPOLIS – In conjunction with the Green Industry Expo, Nov. 4-7 in Indianapolis, Ind., the Associated Landscape Contractors of America (ALCA) will hold its Green Industry Conference during those same dates.
ALCA lists the major benefit of its conference as networking. The national conference and concurrent trade show bring together industry leaders and allow them to learn from their colleagues. Networking opportunities can help attendees develop new ways of meeting the day-to-day challenges of running a successful landscape operation. Through the conference, attendees will be able to discuss the latest information in the landscape industry, ask and answer questions about the industry, learn more about a variety of topics through applied learning sessions and attend a national industry exhibition through the Green Industry Expo.
ALCA’s Green Industry Conference features more than 60 business education sessions for interior and exterior landscape professionals in six educational tracks, including:
- Business/Financial Management
- Sales & Customer Service
- Human Resources
- Leadership Development
- Exterior Landscape Specific
- Interior Landscape Specific
The educational sessions feature information for a wide audience, such as technicians, designers, managers, supervisors, human resource personnel, trainers, maintenance staff and sales representatives. Featured topics during the conference include:
- Budgeting and Planning – Your Road Map to Profits
- Build Your Company Image: The Many Faces of Marketing
- Retain Employees Through Incentive Programs
- Mentoring and Coaching
- Design/Build – Management Strategies for the Landscape Contractor
- Maximizing the Potential of Your Interior Landscape Business
- Interior Landscaping Technologies – Past, Present & Future
- Pricing Your Work – Where It All Begins
- Subirrigation Systems
- Strategies to Improve Your Profits
- Exterior Seasonal Flower Programs
In addition to the above sessions an optional day of education is being offered on Sat., Nov. 4. Topics to be covered during the additional education day include:
- Hispanic Workforce Interactive Workshop: New Sources and Techniques for Hiring and Training Immigrant Labor
- Performance Management: Move Beyond Performance Reviews and Build a Committed, Competent Team
- The Landscape Contractor’s Tool Chest: Grow Your Culture, Systems, Structure & Profit$!
- Business Organization: Managing Entrepreneurial Risk
- Landscape Management: Keys to Operating a Successful Maintenance Business
- Pricing Interior Services for Profit: From Blooms to Maintenance to Holiday
ALCA’s Green Industry Conference is held in conjunction with the Green Industry Conferences of the Professional Lawn Care Association of America and the Professional Grounds Management Society.
ALCA is a national association representing approximately 2,200 professional interior and exterior landscape maintenance, installation and design/build firms and suppliers. For more information about ALCA’s Green Industry Conference call 800/395-2522 or visit www.alca.org/html/gic2.html.