Aspire to host two-part webinar series

The series will focus on pricing and business strategy as landscapers face extreme labor issues.

Labor is a significant problem in the landscaping industry.

In all places, wages are rising quickly and certainly faster than most companies are increasing prices. In most places, people are in short supply. Nationally, great uncertainty related to immigration and the H-2B visa program continues.

In a two-part webinar series, Aspire’s Kevin Kehoe and Greg Herring will discuss key strategic shifts for companies to consider in light of these labor challenges. Part 1 of the series will be held on Thursday, Aug. 19, beginning at 11 a.m. CT. Part 2 will be held on Sept. 9, also at 11 a.m. CT.

Kehoe is the founder of Aspire Software and an industry veteran who has consulted with landscaping companies for over 30 years. Herring has served as a CFO of both public and private companies. He is the CEO of The Herring Group, an operational and strategic finance consultancy.

Topics will include pricing, and the role of brand and reputation in pricing, along with when to recalculate pricing and repricing existing maintenance contracts. Business strategy will also be discussed — and will focus on rethinking labor hour management in light of labor constraints, rethinking the use of subcontractors, rethinking your revenue mix, the role of materials in your business strategy, growth and more.

To register for the two-part webinar series, click here.

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