Private equity firm invests in Bad Boy

Bad Boy Inc, manufacturer of Bad Boy lawn mowers, received an investment from The Sterling Group, a Houston-based private equity firm. 

Bad Boy was founded in 1998 with its headquarters in Batesville, Arkansas.

"Phil and his team have built an incredible product and strong brand resulting in impressive growth over the last twenty years.  We look forward to partnering with Phil and his team in supporting Bad Boy's future growth as it continues to deliver leading residential and commercial mowers to its loyal customer base," said Kent Wallace, a partner at The Sterling Group.

"I am excited to partner with The Sterling Group, as we work together to drive Bad Boy's continued growth," said Phil Pulley, founder of Bad Boy.

Sterling has a long history of partnering with family and entrepreneur owners and their management teams to support the growth of their businesses.

Willkie Farr & Gallagher LLP acted as legal advisor to The Sterling Group. Stephens Inc. acted as financial advisor and Jones Day acted as legal advisor to Bad Boy.