Caterpillar has launched a section of the cat.com Web site dedicated to providing information for landscape and green industry professionals: http://www.cat.com/landscaping. This new section outlines products and services specific to individual landscape applications, as well as the service and support offered by the extensive network of Caterpillar dealers and The Cat Rental Store.
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“As Caterpillar becomes an increasingly preferred brand among landscape professionals, our customers are telling us that they want to go to a place on the Web site that applies directly to the unique work they do,” says Kent Pellegrini, green industries manager for Caterpillar’s North American Commercial Division.
He explains that customers who visit the new landscape pages will find general product information, as well as deeper machine specifications, application-specific machine and work tool pairings, and links to other services, such as operator training, dealer locator and the Build & Quote on-line price request feature.
Pellegrini anticipates that the site will evolve with the timely addition of news and events, industry links and additional content based on customer feedback. “If customers enter the overall site through the Landscaping Industry area, they still will have easy access to the rest of the cat.com site for information about Caterpillar, Cat merchandise, and the products and services available throughout the company,” he adds.
Caterpillar offers line of compact construction equipment, including skid steer loaders, multi terrain loaders, mini hydraulic excavators, compact wheel loaders and work tools. To view the new landscaping industry site, visit www.cat.com/landscaping.