Paul Sessel, president of Creative Displays, Inc., has announced plans to sell the contracting side of his business. The recent decision was motivated by Sessel’s desire to dedicate more energy to the product portion of Creative Displays.
“I took a hard look at where the business is going and decided to concentrate on what I do best and what I enjoy,” Sessel said. “I believe the retail side will show multiples of growth, and that’s where I want to be.”
The executive said the transition would be seamless to customers. All service, repairs and new installation will continue to be handled by the contracting side of Creative Displays, bought by Tony Cucar. Cucar has been with the company for 10 years.
“I’ve appreciated working with all of our customers over the year, and they will continue to be treated as professionally as they have over the past 10 years as I look ahead for the next challenge.”
Creative Displays currently has more than 1,000 commercial Christmas accounts and is aggressively expanding its product offerings.