Firefly Automatix files for $25M IPO

Firefly Automatix, a manufacturer of autonomous lawn mowing and agricultural machinery, filed with the SEC to raise up to $25 million in an initial public offering.

FireFly Automatix designs and manufactures autonomous lawn care equipment for turf and agricultural applications. Its offerings include two product families: PATH machines for turfgrass harvesting and autonomous mowing platforms, and AMPs for large-area mowing. As of June 30, 2025, the amount of machines in use exceeds 770, purchased by customers from the United States, Australia, the United Kingdom, Brazil, Canada, South Africa and Mexico.

The Salt Lake City-based company was founded in 2010 and booked $44 million in revenue for the 12 months ended June 30, 2025. It plans to list on the Nasdaq under the symbol FFLY. Firefly Automatix filed confidentially on April 24, 2025. Roth Capital and Lake Street Capital Markets are the joint bookrunners on the deal. No pricing terms were disclosed.