GE Money and Power Equipment Direct, a leading online outdoor power equipment (OPE) retailer, specializing in generators, pressure washers and air compressors, announced a multi-year agreement on a credit program that provides flexible financing options for purchases of Power Equipment Direct products.
The “Cutting Edge” financing program includes revolving payment options and is available through GE Money’s Sales Finance unit. The program is available to residential consumers who make purchases through any of Power Equipment Direct’s four online stores: SnowBlowersDirect.com, AirCompressorsDirect.com, ElectricGeneratorsDirect.com and PressureWashersDirect.com.
Power Equipment Direct began in 2003 and was founded on the premise of simplified shopping. Through its Web sites, customers can sort through all of the leading OPE products online from the comfort of their homes. Power Equipment Direct streamlined the sales process and rewarded customers with factory-direct discounts and a sales tax-free guarantee on its vast selection of products.
“Since our foundation, our goal has been to provide a positive experience for purchasing power equipment,” said Tony Weir, president and chief operating officer for Power Equipment Direct. “Through our partnership with GE Money, our customers have a new, easy way to break payments down over a number of months and access their account information online, further simplifying the buying and budgeting process.”
“Offering financing programs is a key way to make the purchase of power equipment easier and cost effective for buyers,” said Gary Slagle, vice president and general manager of the OPE industry for GE Money – Sales Finance. “The Cutting Edge program will facilitate the purchasing process for Power Equipment Direct customers.”