Gehl, Milwaukee Brewers Strike Naming Rights Deal

All-inclusive group area on club level to be named the Gehl Club.

Gehl Co. and the Milwaukee Brewers reached an agreement on a multi-year corporate partnership which includes the naming rights to the new all-inclusive group area on the Club Level which made its debut earlier this season at Miller Park.

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From left, Dan Keyes, Gehl VP of sales and marketing, William Gehl, Gehl CEO and chairman, and Rick Schlesinger, Brewers executive vice president – business operations.

Announced by Brewers Executive Vice President – Business Operations Rick Schlesinger, the area will be named the Gehl Club. In addition to the naming agreement, Gehl will receive additional hospitality and advertising elements through the partnership, including messaging on the first and third base rotational signs.

Located adjacent to The .300 Club, the Gehl Club offers an all-inclusive, upscale entertainment experience for up to 240 people. It features an open-air patio design on three separate levels with numerous seating options, two private bar locations and a full buffet with a variety of food offerings.

“We’re very excited to be partnering with the Milwaukee Brewers,” says Dan Keyes, Gehl vice president of sales and marketing. “The association with the Brewers is a natural fit for Gehl Company and our overall sports marketing program.”

The Brewers have targeted June 1 as the date for the official changeover for the club level group area into the Gehl Club.

For more information on Gehl Co., visit the Gehl Web site at www.gehl.com or contact the Gehl literature hotline at 800/628-0491.

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