CLEVELAND, Ohio – GIE Media, a leading business-to-business publisher, today announced the promotion of David Blasko to senior account manager of the Lawn & Landscape Media Group. GIE also announced the appointment of Mike DiFranco to associate publisher of Commercial Dealer magazine, a publication committed to serving the professional commercial equipment dealer.
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Blasko, a graduate of John Carroll University, began his tenure with GIE Media in 2000 as a sales representative for The Lawn & Landscape Media Group. His repeated ability to expand business, in both traditional and online ad environments, while successfully mentoring his team members makes him a logical choice for this senior role.
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DiFranco, a graduate of Kent State University with a bachelor’s in marketing, joined GIE Media in 2004 as the southeast regional manager of Lawn & Landscape and Commercial Dealer magazines. His demonstrated leadership skills, ability to grow the business, and business acumen make him a natural choice to drive the growth of Commercial Dealer as associate publisher. In his expanded role, DiFranco will oversee the sales, marketing, and strategic business planning for Commercial Dealer magazine while maintaining his current role as southeast regional account manager of Lawn & Landscape magazine.
“I’m thrilled that GIE Media was able to promote these two highly qualified candidates. These appointments demonstrate our commitment to grow our employees and promote from within when possible,” said Lawn & Landscape Media Group Publisher Ron Lowy. “GIE Media’s portfolio of leading B2B communication products and services are well served with the leadership and vision of these two professionals.”
For more information, contact:
Doug Adams
Director of Marketing & Research
GIE Media
330/657-2702
dadams@gie.net
GIE Media, Inc. has delivered award-winning, industry-leading business-to-business publications for 25 years. Serving professional horticulture, public health, recycling, snow management and specialized manufacturing industries, GIE Media offers its clients a wide-range of marketing and communication opportunities within its comprehensive group of leading magazines that include Lawn & Landscape, Commercial Dealer, Golf Course News, Today’s Medical Developments, Recycling Today and Pest Control Technology. Each of GIE Media’s eleven publications provides the most relevant and useful news and information available in their respective industries. GIE Media also produces industry leading conferences, interactive media, and references. Visit GIE Media on the Web at www.giemedia.com or call 800-456-0707.