Green Industry Expo Workshops Return this October

The Green Industry Expo Workshops will be back for the second annual GIE+EXPO (Green Industry & Equipment Expo). The tradeshow will be Thursday - Saturday, Oct. 23-25 at the Kentucky Exposition Center in Louisville. It is sponsored by the Outdoor Power Equipment Institute, Inc. (OPEI); Professional Landcare Network (PLANET) and the Professional Grounds Management Society (PGMS).

The GIE Workshops provide a special introduction to PLANET's four-day Green Industry Conference (GIC) education program. These preview workshops are offered at $50 each and are open to all GIE+EXPO attendees. Pre-registration for the sessions is required. Click here to register for the workshops or call the Show Management office to request a registration brochure - 800/558-8767.

Green Industry Expo™ Workshops Schedule

Thursday, Oct. 23, Session A, 8:30 - 10:30 a.m.
Pricing and Profitability
Kevin Kehoe, Kehoe & Company, Laguna Niguel, California

Learn the "real world" strategies used by successful contractors to increase sales and profits:

Establishing a general pricing model and price levels
Determining labor and materials rates for estimating
Establishing service line pricing to maximize sales and profits
Establishing a flexible job-size pricing structure with differential rates
Determining total customer profit model
Using price as a marketing weapon
Friday, Oct. 24, Session B, 8:30 - 10:30 a.m.
Building Leadership Through Personal Power
Chuck Zamora, Zamora Training Inc., Mequon, Wisconsin

Would you like to be better at leading and managing your people? Would you like to have the most powerful tool for becoming a sales pro? If so, you can't afford to miss this session. Chuck will explore the three major components of personal power: communication, attitude and self-image, followed by goal setting.

Saturday, Oct. 25, Session C, 8:30 - 10:30 a.m.
Make Friends, Make Sales, The Art of Relationship Selling
Marty Grunder, Marty Grunder! Inc., Miamisburg, Ohio

The most successful sales professionals are those who understand the value of relationships. In this fun, fast-paced session, you will learn how to improve your selling efforts immediately by learning how to make friends and influence people, making money in the process.

Pre-registration for a three-day pass to GIE+EXPO is $10 per person. The tradeshow admission for those who wait to register onsite will be $50. Pre-register for the workshops and the tradeshow. To reserve hotel rooms, go to www.gie-expo.com/hotels.html.

Those who register online will be eligible for a drawing for Flight Certificates* to the Caribbean, sponsored by Ariens and American Airlines/American Eagle.
* Blackout dates and certain restrictions apply.