LandCare announces leadership updates

Brandon De Young was named the new northwest divisional vice president, while William Cruz will act as the new NorCal market vice president.


LandCare announces Brandon De Young as the newly appointed Northwest Divisional Vice President and welcomes William Cruz to lead the northern California business.

De Young joined LandCare in 2019 as the Market Vice President of the NorCal region overseeing Sacramento and the Bay Area. Under his guidance, the region experienced rapid growth, facilitating a need for new branch operations within the market, and expanded job opportunities. De Young graduated with a bachelor’s degree in landscape management from California Polytechnic University, San Luis Obispo. He began his career with a national landscape company in San Diego, and later relocated to the Bay Area, before joining LandCare in 2019. As the Northwest Divisional Vice President, De Young will provide leadership to LandCare’s Washington, Oregon, and Northern California businesses.

“Brandon has been a rising star since joining the LandCare team,” says Mark Hopkins, LandCare’s COO. “His knack for expanding business and nurturing talent within his market has been exceptional. This promotion is not only well-deserved but also an exciting new addition for LandCare.”

LandCare brings Cruz to lead the Sacramento and Bay Area branches as the NorCal Market Vice President. A proven leader with 25 years of industry experience, Cruz holds a bachelor’s degree in industrial engineering from UCA University, El Salvador, and multiple landscape certifications, including CLP and QAL. Cruz joins LandCare after 19 years with his previous organization, where he served in several roles, spending the last five years as Director of Operations. In this role, he concentrated on the development of team members, growth and branch operations within the Bay Area.

“LandCare’s culture puts its team members first,” Cruz says. “I’m looking forward to building and mentoring successful teams that truly care about providing exceptional service to every customer.”