Landscape Leadership adds social media service

At the center of the service is Scot Leonard, Landscape Leadership’s new in-house multi-media producer.

Landscape Leadership, a marketing agency serving lawn care, landscaping, and tree service companies since 2010, has officially launched its social media service.

“Social media is one of the most important brand-building channels for companies in our space—but it’s also the one that gets dropped or done poorly,” says Chad Diller, CEO of Landscape Leadership. “We’ve watched too many agencies post generic, tone-deaf content that doesn’t reflect what makes these businesses great.”

Landscape Leadership’s social media service is purpose-built for mid-sized companies. Drawing from over 25 years of green industry experience and marketing leadership, the agency brings a unique mix of in-house production, strategic planning and industry fluency.

“Our team is made up of former account managers, ops leaders, and marketers who’ve walked the job sites, sold the work, and managed crews. We speak the language—and that makes a huge difference in content quality,” Diller adds.

At the center of the service is Scot Leonard, Landscape Leadership’s new in-house multi-media producer. Leonard brings a background in video production, podcast editing and social strategy. He leads the creative and strategic direction of all social content, supported by a full production crew and guided by mentorship from Diller and the broader agency team.

The agency’s process includes brand discovery sessions, on-site photo/video production, and consistent content creation aligned with the client’s business goals. Depending on scope, clients can expect 8-30 custom posts per month, including talking-head videos, carousels and infographics, behind-the-scenes footage and image-text posts and sizzle reels.