Jeff Korhan receives blog recognition

Green industry speaker and consultant Jeff Korhan is making a name for himself in the world of blogging – with his New Media and Small Business Marketing blog earning recognition from two notable sources.

Korhan’s blog has ranked as high as 39 in Technorati’s Small Business 100, which ranks nearly 13,000 small business blogs from around the world.  More recently, Junta42 ranked Jeff Korhan number 12 on a list of top content marketing blogs.

Korhan said, “To be ranked within a few notches of Copyblogger, which has over 90 bloggers, and Social Media Examiner, where Korhan is one of 60 guest bloggers, is truly an honor.”

What’s his secret? Consistency.

Korhan said the key to blogging is doing it on a regular basis to become a trusted source of useful content for a community.  People are looking for solutions to their problems and the way to get better at helping them is to make the effort.

Korhan is a regular contributor here at Lawn & Landscape where his monthly column provides insights for green industry professionals, especially in regards to social media marketing.

Korhan notes that while there are many ways to use social media to grow your green industry business, your blog is the only means for owning the content you create. For this reason, it is a digital asset that will continue to grow in value for years to come.

This is why if you are serious about marketing today, you should be blogging, Korhan said.

Korhan is a former PLANET board member and a frequent speaker at green industry events. He also speaks to small businesses in other industries, including general construction, equipment rental, hospitality, and special events. He blogs every weekday on New Media and Small Business Marketing at http://jeffkorhan.com.