MARIETTA, Ga. – Primera Turf is pleased to announce and welcome IFA (Intermountain Farmers Association) as an owner distributor to their cooperative. IFA, headquartered in Salt Lake City, Utah, is a well-recognized retailer of specialty turf and ornamental products throughout the greater Utah market.
Established in 1923, IFA now operates 28 locations supporting retail and walk-in professional business. As such, IFA is a good addition to the Primera group in supporting suppliers and continuing to build the Primera organization.
“Primera is pleased that we are IFA’s chosen partner to support their continued growth,” said John Gertz, CEO. “We look forward to their participation and contribution in Primera.” To that end, Primera will continue to successfully maximize their owner distributors and suppliers business opportunities.
Latest from Lawn & Landscape
- ICE: its impact on the green industry
- PBI-Gordon adds Kevin Laycock to vice president role
- What you'll see at Lawn & Landscape's Technology Conference
- TruArc Partners acquires Schill Grounds Management
- Perennial Services Group recapitalizes with Brentwood, Tenex
- Our first issue of 2026 is live
- Senske's Emerald Lawns adds Greenup Lawn and Shrub Care
- Giving back with words
