SuperScapes crews have nothing to do with zero-turn mowers, edgers or routine grass-cutting visits to customer accounts. At this 100-percent design/build firm in Wilmington, North Carolina, the bulk of the business is new construction installations for a couple of national builders.
“Even in the worst of times, those guys still build,” says Dane Milligan, president. Most design/build firms pick up some maintenance for the recurring revenue.
Not SuperScapes.
“Honestly, I used to do maintenance and I never had my heart broken so much,” Milligan says. “We felt like we gave so much energy and effort to maintain a property and no one was ever happy. I’d walk the properties, and they’d look good. Then we’d get an email or phone call at 9 p.m. about one weed in a bed.”
The only maintenance SuperScapes performs is on some model homes. Milligan intends to keep the business this way, diversifying with the installation services: hardscape, retaining walls, irrigation systems, site solutions and grading.
For the full story, in the June issue, click here.