NCNLA to offer profit planning event

RALEIGH, N.C. – With demand for landscape business management education at an all-time high, the North Carolina Nursery & Landscape Association plans to introduce a one-day intensive designed for landscape business owners and managers. NCNLA will host the inaugural One-Day Profit Planning, which launches Nov. 6 in Charlotte, North Carolina.

NCNLA partnered with the Carolina Green Industry Network and experts on landscape business profitability for the event. Both Tim Smith of Ignite Business Strategies and Marcus vandeVliet of MV Enterprises will lead the sessions at the event.

One-Day Profit Planning will include real-world business management solutions to improve profitability for landscape firms of all sizes. The one-day intensive will include sessions on the following:

• Budgeting and Cost-Based Estimating – Marcus vandeVliet will host this session on overcoming the “guesstimate” to implement a budget and estimating system that captures direct costs, overhead and the profit margin you need to prosper.

• Defining and Sizing Your Team for Profit – Tim Smith will host this session on defining and exploring the roles and quantity of team members needed to make your business profitable.

• Job Costing and Employee Accountability – Marcus vandeVliet will host this session on connecting your entire landscape project process, from estimating to sales to production, and establishing employee performance metrics for profitable delivery.

• Proactive Sales, The Cash Machine – Tim Smith will host this session on uncovering the predictable outputs and improved profits that leveraging a proven sales process can bring to your organization.

“‘Do more to make more’ is often the sentiment of landscape business owners that struggle with their bottom line,” said Corey Connors of NCNLA. “Both Marcus and Tim are experts at providing real solutions for improving margins with their clients’ current book of business. Simply put, their clients make more money doing the work they already do.”

Early-bird registration for NCNLA’s One-Day Profit Planning event will close on Oct. 27. Early-bird registration costs $125 for members and $175 for non-members. After Oct. 27, registration costs $175 for members and $225 for non-members. The registration includes:

• Opportunities to connect with two landscape business profitability experts

• Four interactive sessions in a conference facility

• Four continuing education credits (visit NCNLA’s website for updated CEU information as sessions are approved)

• Networking breakfast and lunch

• A take-home cash flow system that landscapers can use to chart their organization’s dollars

Individuals can now register for the One-Day Profit Planning event here. For any questions, contact Hannah Singleton, NCNLA manager of professional development, via email.