Park West receives two marketing awards

The company was recognized for YouTube Leadership at the Internet Marketing Association IMPACT Awards in Las Vegas.

RANCHO SANTA MARGARITA, Calif. – Park West Companies has received two IMPACT Leader Awards for “YouTube Informational” and “YouTube Theme/Creativity” at the Internet Marketing Association’s annual awards celebration held Sept. 20, at the Aria Convention Center at CityCenter in Las Vegas.
 
“The IMPACT Awards exemplify best-in-class creativity, expertise and results achieved by the top practitioners of Internet marketing across every business segment as well as non-profits, government and education,” said IMA Chairman Sinan Kanatsiz. “IMA is a unique resource for top professionals. Our fundamental goal is to build the leadership that will continue to drive this dynamic industry.”
 
Park West Companies offers comprehensive commercial landscape construction, landscape management and tree care services throughout California and Nevada. Projects have included many high-visibility customers including hotels and resorts; entertainment, sports and event venues; residential community associations; athletic facilities; commercial offices; apartment complexes and educational institutions.
 
The “YouTube Informational” award recognized a video entitled “5 plants with amazing healing powers,” a short and highly consumable presentation on the natural abilities of plants. The video was intended to reach viewers outside of the company’s typically targeted landscape-oriented audience through the use of viral sharing. After one week of running, it had reached more than 10,000 people with more than 80 shares.
 
“YouTube Theme/Creativity” saluted a 360-degree video that showcased the immersive beautification of Park West job sites and educated viewers on the types of plants used in landscapes. The video was designed to be viewed with 360-degree movement on a desktop or mobile device.

For details on Park West, visit www.parkwestinc.com. For the Internet Marketing Association, go to www.imanetwork.org.