Lawn & Landscape launches education conference in Mid-Atlantic

FREDERICKSBURG, Va. – Lawn & Landscape will present a half-day education program for landscapers and lawn care operators at the 2016 Mid-Atlantic Turf Expo in Fredericksburg, Virginia, in January.

The turf and landscape show is a joint effort by the Maryland and Virginia turfgrass councils. All proceeds from the show benefit turf research at the University of Maryland and Virginia Tech University.

The Lawn & Landscape conference is sponsored by Horizon Distributors, and takes place the afternoon of Monday, Jan. 24. It consists of four sessions designed to help landscapers with their most pressing questions on the topics of technology, labor and outdoor living trends:

-        Implementing technology to improve your sales and productivity, Matt and Chris Noon, SmartLawn. In the competitive suburban Boston market, the Noon brothers build a multi-million-dollar company thanks to how they’ve harnessed technology to streamline their production and sales efforts. They’ll coach LCOs and other landscapers on how they can implement simple technologies to make their operations more productive and profitable.

-        Taking advantage of the outdoor living movement, Bruce Allentuck, Allentuck Landscaping. Allentuck is the CEO of a thriving landscape construction company that has been installing outstanding jobs for decades. He’ll share how landscapers can enter the thriving design/build market, or take their company to the next level.

-        Labor and recruiting strategies for 2016, Kory Beilder, LandCare. Beilder is a key recruiter at LandCare, a $205 million company with locations across the country and 4,500 employees. He’ll offer specific strategies on how landscapers can find – and keep – the best employees in their markets.

-        The state of the landscape industry, Chuck Bowen, Lawn & Landscape. Bowen is the editor at L&L magazine, and will share key research on the biggest and most important trends that are impacting the landscape and lawn care industries, and how contractors can use them to grow.

For more information, and to register, visit www.turfconference.org.