Belgard and Nebo Agency win top SEO prize

 

Belgard engaged Nebo Agency, a digital marketing agency, to support its recent website consolidation and relaunch efforts. Together, Belgard and Nebo were able to develop a digital marketing strategy that generated more traffic and conversions at a lower cost-per-lead.

 

“We’re so proud of the impressive work that Nebo Agency has done for Belgard; it’s no surprise that their stellar work with us was recognized at the first annual Landy Awards,” said Jackie Paulsen, marketing director of Belgard. “Thanks to their partnership and expertise, we were able to successfully transition into our new website while not only maintaining consistent traffic, but also growing organic traffic and conversions.”

 

Nebo and Belgard took a holistic approach to the website relaunch, complementing technical SEO strategies with paid media, design and development. Conversions from paid media more than tripled after the relaunch and cost-per-lead dropped by half.

 

More than 100 entries were judged across 12 categories that cover SEO and SEM, as well as enterprise-level and small business search marketing campaigns. Judges were affiliated with such companies as Google and Bing as well as Search Engine Land’s editorial team and contributors. The awards of male and female Search Marketer of the Year, the latter category of which Nebo Agency’s Stacy Sutton Williams won, were judged by members of the Search Engine Marketing Professional Organization (SEMPO).