Barham promoted to Nufarm GM of North America

After building and growing Nufarm in North America for over nine years, Brendan Deck will return to Australia in December 2024. In his new role, Deck will continue to support Nufarm as a strategic advisor to the group, utilizing his commercial and product experience.

© Nufarm

Deck will be succeeded as regional general manager of North America by Ken Barham, effective Oct. 1.

 “Brendan Deck and Ken Barham epitomise Nufarm’s relentless focus on delivering for our customers and suppliers," says CEO Greg Hunt. "For the past 10 years Brendan Deck has led the growth of our North American business, achieving many important milestones. Ken Barham joined Nufarm in 2017 and brings more than 20 years of commercial experience in the crop protection industry to the role."

Under Deck's leadership, Nufarm has achieved significant milestones in North America. These achievements include the greenfield development of Nufarm’s state of the art formulation facility in Greenville Mississippi, the modernisation and expansion of Nufarm’s facilities in Chicago Heights and Alsip, and the development of important strategic relationships with customers and suppliers. Under Deck’s leadership, revenue in Nufarm North America increased to roughly $1.26 billion in Australian dollars in fiscal year 2023. In fiscal year 2023, the North American segment was the largest contributor to group revenue.

© Nufarm

Meanwhile, Barham is currently the vice president of sales for Nufarm’s crop protection business in the U.S. Barham joined Nufarm in August 2017 as the North American customer marketing lead before moving into his current crop protection sales leadership role in 2021. Barham has worked in the field for over 20 years, including senior roles in operations, sales and marketing, with experience spanning Alligare, Syngenta and Nufarm. Barham helped implement digital marketing technology, a new approach to customer account planning and the oversight of key product launches into the North American market.

"Ken’s strategic leadership will be an important extension of the substantial contributions of Brendan Deck who has grown and shaped our business in North America for the past 9½ years," Hunt says.