(CLEVELAND, OH) March 5, 2007 – GIE Media Inc., a leading business-to-business publisher, today announced the appointment of Joe DiFranco as Publisher of the Lawn & Landscape Media Group. Also announced was the promotion of David Blasko to National Sales Manager.
With more than thirty years of publishing experience, DiFranco brings his unparalleled knowledge and skill in spearheading business-to-business publications to the green industry’s premiere publication, Lawn & Landscape. He currently serves as Publisher for GIE Media’s Manufacturing Group, which includes Today’s Medical Developments and Aerospace Manufacturing and Design, which have rapidly become the leading publications within the manufacturing industry. As Publisher of the Lawn & Landscape Media Group, DiFranco will also oversee Commercial Dealer and Interior Landscape Business.
DiFranco graduated from Case Western Reserve University and began working in the publishing industry immediately. He served as the Vice President of Penton Media and headed the industry leading publications Machine Design, American Machinist and Tooling & Production.
Dave Blasko, a graduate of John Carroll University, began his tenure at GIE Media, Inc. in 2000 and has continued to move up the ranks, consistently expanding his business in multiple fronts of sales management, including traditional and online media. He has set a standard for his team members through leadership and mentoring. As the National Sales Manager of the Lawn & Landscape Media Group, he will continue to lead team members while establishing new business endeavors.
“I’m thrilled that the Lawn & Landscape Media Group will benefit from the direction of these two highly qualified individuals,” says GIE Media President & COO Chris Foster. “We’re confident that the industry’s leading publications will reach even greater heights under the leadership and vision of DiFranco and Blasko.”
About GIE Media, Inc.
GIE Media, Inc. has delivered award-winning, industry-leading business-to-business publications for more than 25 years. Serving professional horticulture, public health, recycling, snow management and specialized manufacturing industries, GIE Media offers its clients a wide-range of marketing and communication opportunities within its comprehensive group of leading magazines that include Lawn & Landscape, Golf Course Industry, GIE Media’s Snow Magazine, Pest Control Technology, Recycling Today, and Today’s Medical Developments. Each of GIE Media’s twelve publications provides the most relevant and useful news and information available in their respective industries. GIE Media also produces industry leading conferences, interactive media, and references.
Visit GIE Media on the Web at www.giemedia.com or call 800/456-0707.
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