Profile Products acquires HydroStraw

In addition, Profile gains new manufacturing and distribution capabilities in a strategically important market with the acquisition of HydroStraw’s facility in Washington.

“The strategic operational location will support Profile’s ability in the western United States to further develop fiber manufacturing and rolled erosion control product technologies while increasing production capabilities as we continue to expand our business,” said Jim Tanner, president and CEO of Profile Products.

The acquisition augments Profile’s erosion control technologies with HydroStraw’s hydraulic mulches, equipment and seed businesses, complementing Profile’s range of products including Flexterra High Performance-Flexible Growth Medium (HP-FGM), ProGanics Biotic Soil Media (BSM) and base mulch hydroseeding solutions. HydroStraw’s products also align with Profile’s environmentally friendly approach to erosion control by offering non-toxic and biodegradable solutions.  

“HydroStraw has established a strong market presence with products, service and technology that fit well with our product portfolio and our corporate culture,” Tanner said. “By combining our respective products and technology, this acquisition advances our mission of delivering a full range of solutions and services to assist customers with their turf establishment and erosion control requirements.”

The transaction closed on February 20, 2020. Financial details were not disclosed.