Sunseeker unveiled its new product line — the X Series of wireless robot mowers — at Equip Expo.
The X Series, which includes the X7, X7 Plus, X7 Pro and two more models, represents the innovation in wire-free mowing technology. Exclusively available to dealers, the X7 Pro and the new models are designed to deliver performance and ease of use for customers.
In addition to the X Series launch, Sunseeker showcased its complete range of wireless robot mowers, including the S Series and an extensive lineup of over 60 commercial and prosumer models.
Along with the new product launches, Sunseeker also revealed its updated brand identity, which includes a new logo and slogan, "Enjoy Boundless Possibilities." The rebranding aims to better highlight the company’s evolving focus on delivering versatile, user-friendly solutions. The new branding is part of Sunseeker’s ongoing effort to strengthen its presence in the US market and better align with customer expectations.