After feeling comfortable with the commercial job and his relationship with the property manager, Lobato learned that the manager was no longer in charge of the property. Lobato is set to soon have a meeting to walk the property with the new manager. He’s confident in the work LaCholla has done on the property, but there is still some anxiety in meeting the new person in charge.
“There's just that anxiety of them wanting to terminate it and hand it to one of their buddies,” he says.
The calling service wasn’t what Lobato expected. He thought the service would be scheduling appointments, but instead was passing him leads that he had to contact and schedule a time to meet. So far, none of those leads turned into appointments.
As far as residential accounts, Lobato had noticed the company wasn’t getting as many residential property leads compared to previous years during peak season. It turns out, a few of his major keywords had fallen off page one to page two in Google searches, so he worked with someone locally to have that cleaned up.
Lobato also e-mailed a newsletter to his current client base with a discount for a monsoon cleanup.
“Literally, within like an hour or two after it went out, we had a handful of leads come in after that,” he says, adding that some of those leads turned into jobs. But even with those new jobs, Lobato’s overall revenue hasn’t increased. “Numbers-wise, gross sales-wise, it's pretty much right on par from last year,” he says.