Upcoming webinar shows how to unlock marketing benchmarks

Tracking leads goes beyond knowing what to track. You need to know why that information is important and what it contributes to your long-term growth.

Accurate lead-tracking data can help you:
• Determine which marketing channels are driving low-cost, qualified leads
• Identify channels that top customers are coming from, and the ones that aren't profitable
• Track paid ad spend and calculate CPL in real-time
• See if overall lead performance has you on track to hit your annual goal

In our webinar Wednesday, industry experts Katie McCaskill and Frank Andolina will take a look at what the industry “norm” is when it comes to digital marketing spend and will explain what you should be monitoring to appropriately gauge the success of your marketing efforts.

The webinar starts Wednesday, June 8 at 1 p.m. EST. To register for free, click here.